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ditto, also flagged, it was shaping up to be a great article before it abruptly ended before making any conclusion related to the title

It's actually a paid advertisement. They effectively just removed $150 SBD from the available amount to advertise their company. So they generated value for every user of steemit in essence.

I recognize that. I don't think any expectations we would apply to an unpaid post should automatically not apply to a paid one.