Wow, this is news indeed! I will definitely try that, for the fun of it, for curiosity sake, and see what sort of matches I come up with. You should too and make a video of it. haha
It's sad that people has to resort to dating apps on line to find their partners, but hey it's a different era now, and sad as it is, this is the way things are going.
Of course, from a business point of view if Facebook wants to retain their customers, the best way is to pay their customers for their content. But that would eat into their profits and I don't think the Board of Directors will be pleased.