Part 3/11:
EV sales have reached remarkable heights, with over 1.2 million units sold in 2023, making up approximately 7.6% of the new car market. Early adopters driving this growth are now being outnumbered by potential "harder adopters," who have less familiarity with the technology. Automakers now face increased scrutiny amid concerns about a slowing sales growth rate in 2024, leaving them anxious about the future.
Central to consumer hesitation is the current public charging infrastructure's state, often deemed patchy and unreliable. In particular, charging anxiety serves as a significant barrier for prospective buyers, as they contemplate the availability and functionality of charging stations.