Fear, Uncertainty and Don't

in LeoFinance5 days ago


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Ahh! I know what you are thinking, Dani, you missed it, it is always 'Fear, uncertainty and doubt'. Maybe Dani is heading somewhere else in this article. By the way, I will love to salute you guys out there for making it this far in this industry. It is a new week already and I wish we keep the positive energy coming. The season is smelling bullish already. Speaking of that, maybe I should do a little justice with the crypto market before any further ado. The FUD is without doubt real. We have seen a lot of market activities last week when relating with the crypto industry.

The market is pumping, especially Bitcoin. Bitcoin tasted new all ⇪ high× around 93K but was followed by a sudden decline, still hanging around 91K anyway, not much decline. As much as many believe the price will thrust to 100K, some are taking profits while the offer still lasts. They are uncertain of the price swing, who knows if it will first have to decline to 70K before the next pump. Remember, this is the market.

That said, let me return to the field of entrepreneurship. Have you ever wondered what people will say about a decision you are about to make? Considerations like, 'you are too competing and self centered are just a few of such imaginations. I am just trying to consider my experiences in business and what happened when I was planning to expand. My expansion was to include a field of business that was already present in that environment. To be more precise, some of my customers were already in it within that environment. I had to think very smart because I was dealing with a FUD (Fear, uncertainty and Don't). What happens if I in the process fail understanding that I will have to push capital in that direction?

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Secondly, what happens if my brand becomes too strong for my friends within to withstand? Of course I always like adding a touch of class to my service and products which has always yielded results. They will lose their customers to me and I will in turn lose them. Without that, the ratio here will be to my favor, considering the number of customers I stand to claim. Nevertheless, how will they cope, they will have to head into new grounds courtesy of me wanting more. Am I being a little weak here when trying to announce myself in the world of business. We know the weak will get crushed, this is inevitable. Adding to that, many are just into business for daily hand to mouth activity, they'll soon hop out. My case is different here, I want to become an entrepreneur with business standards.

Time is going in every stage that gets delayed. In short, this delay actually cost me one year behind without doing the needed marketing and advertisements. I had to constantly grow my mentality. No feeble individual can run a successful business, competition is inevitable. You will compete with others and so also will others compete with you, this is both a threat and an opportunity. When one gets threatened, he is forced to improve and with improvements comes new achievement. So I was actually not being greedy when looking at it professionally, I have to announce how to do an old thing in a new way.

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I could remember I wrote a similar article about how an entrepreneur is a sign board, if you don't know how to introduce new ideas into your field of business then be ready to be shipwrecked. Customers get bored and tired of old ways of selling a product or delivering a service. Your environment of business matters, overtime they will definitely need improvement. If I do not step in and close the gap because I am considering what others will think then I am losing a big opportunity. Consider this research saying that in every idea conceived by ten people, three are working on it and one has actually done it.

Convert Don't to 'Do'

I am really working on this conversion and I am already seeing improvement. To be more frank, it was in the process of daring this that I even came to discover that my old business premises was limited in both space and service delivery. What happened next? We have moved to a bigger place for even bigger opportunities. I learnt a lesson here, sometimes what is to unravel is beyond what you are imagining yet you will never know until you take that first step. Considering how the economy has currently evolved, it was something I had to sit down and imagine how hard my business would have been hit if I never opted for early expansion. Some call it instincts, a flashforward or a leap of faith, all I am saying is that it was a very important move in business.

To conclude, let me add, there is a need to work with a 'get it done' mentality. Knowing is one thing and applying your knowledge or discoveries is another. Allowing environmental or human FUD to limit your potential can be very deterring. Inasmuch, we also need to practice smart business competition as an entrepreneur. Nothing big will continue in an old shell, expansion is a core concern in the field of entrepreneurship, when this is not met, you will soon be outdated. What happens when customer's preferences change, how do you get to do business?

Consider one who is selling only drinks against one who is selling both drinks and snacks. I am just trying to tip in the need for expansion from a grassroots level. Do not fear the business market, even in the midst of uncertainty, you will have to dare dangerous waters. How will you know areas to improve if you don't learn? It is not about what people will say but rather what you will discover. Finally, turn the don't around, get things done. Yes FUD is real and can also be managed.

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