“The fintech space is ripe for a major player to take over with a solid personal finance tool for consumers,” Marlon Nichols, a co-founder of MaC Venture Capital, told TechCrunch. “Daricus and the team have big plans to add budgeting features to make a real impact in helping people better track and organize their finances.”
But fundraising was no simple feat for Releford. He used the word “unconscious bias,” when asked how he would describe his fundraising process. “The process was brutal, taking about a year filled with ‘no’s’ before things started to align.” He was introduced to Nichols through Ethan Austin, a director in the TechStars program in which Releford participated. He met James Norman from BlackOps after winning a pitch competition where Norman was a judge.