While Indonesia represents a small market for Apple, it also offers growth opportunities as it has the world's fourth-largest population, according to Le Xuan Chiew, a Canalys analyst focusing on Apple strategy research.
"Its young, tech-savvy population with growing digital literacy aligns with Apple's strategy to expand [global sales]," he said, noting that it also offers potential for manufacturing and assembly that supports Apple's efforts to diversify its supply chain.