Hello Im Milleon, This time I will give tip in trading. One of the questions I often ask here is: "Here's The Secret To Make Your Business Exhibition Fast Successful?". Very good question!
You never get a second chance to make a first impression. This is the correct saying so that it becomes a cliche-a phrase used by sellers of goods and shampoo - but this is the saying that should be the motto of your trade show booth staff.
A trade show is an incessant series of beginnings. Every moment - from the second the door opens until the flashing lights signal the end of the day - this is when you can meet the customer for the first time.
If all goes well, this is the first important moment to launch a mutually beneficial relationship that will last for years. On the other hand, if you have been kissing life expectancy for life.
Start well means you are half-baked. Once you have a good relationship with the client, once the positive foundation is laid, the hard work of negotiating the deal and closing the sale becomes much easier. Here's what you need to know for trade shows, three trade show secrets that will help your success succeed.
What's For Sale Here?
Your company might make a computer or a luxury car. You can sell scrub brushes. You can sell the best gems in the Indian sub-continent. No problem. When you're at a trade show, what you're selling is you.
Today's buyers are restless. Some have passed the dot-com bubble. They may have seen Enron's explosion, fall of the 2008 market, and corporate scandals following a corporate scandal. But they still have to do business. How do they know who they believe?
There will always be a component of persistence for business, but some of them "trust their courage".
During the first minute where you check the participants, they will check you out. They may unconsciously assess what they perceive as your intentions and motivations. Few people believe they can get a good deal from someone they do not believe to be a good person.
Trade Secret: People have to 'buy' you before they can buy your product.
Can you hear what I say?
Nonverbal communication plays a big role in creating first impressions. Participants keep watching. If your body language conveys the fact that you do not want to be present at the event, prefer not to get involved with the participants, or just do the moves, they will continue to do so and go elsewhere. See Why The Problem "Blinking": The Power of First Impression.
Stand at the corner of your trade show exhibit with folded hands telling the participants "Keep going! I just woke up." Sit down, turn the magazine over, or chat with colleagues who say, "Lots to do." All together, it means "you are not important to me," even if you ask the participants what you can do for them today.
You must approach the participants, involve them, welcome them to your cubicle. Unfortunately, many staff consider this to be an ongoing conversation, from a welcome greeting with a guarantee that "We'll be in touch!" as participants rushed to a quieter, dazzling trade show.
Talking is important, but listen more than that. The shift in focus from your own sales soon increases. Ask questions to participants, and listen to their answers. Give them your full attention. Listen to what they say and offer appropriate responses.
The fact that you focus on the participants is the easiest and most effective way to create a positive first impression.
This is a good precedent, showing you how to do business with this client even further down the road. You lay the foundation for that positive and profitable relationship.
Trade Show Secret: Focus on participants for maximum results.
3 Trade Secret Show = 3 Keys to Success
These three trade secrets will stand up well in the trade show environment. Remember that to start a new relationship, you must first create a positive impression. Knowing the fact that people need to trust you before doing business with you, avoiding better body language, and listening to more than you talk about will help you do it. And then you will start de