BuzzSteem - YouTube's Advertising Strategy is Unsustainable [Dtube Exclusive]

in #news7 years ago


Happy Tuesday Friends!

Today was a slow news day:

  • President Trump may be pulling out of the US involved Iran deal

  • Phoenix continues to break heat records daily (kill me now)

  • The Nintendo Switch is offering new services for its users, but only if you pay for it (vultures, I tell ya)

AND

  • Nicki Minaj has released a new album (like I said, slow news day)

So, I wanted to use the rest of the time to talk to you guys about YouTube.

I have seen a lot of videos lately kind of dissing the quality of Dtube content compared to YouTube. I don't think that's an unfair observation. Dtube needs MORE ENTERTAINMENT, like slap your knees, LOL and share that shit on your social medias entertainment. Dtube could have content that is similar to College Humor, and it might one day, but we are still in Beta, and things happen slowly.

That being said, there is still way more SHIT on YouTube than there is quality. The quality only sticks out because of the sheer number of vids, like millions of uploads a day. We have what, in the low thousands? And even then, a lot of the most popular vids on Youtube are SHIT-TASTIC, and the only people watching them are my 2 and 4 year olds (family vlogs and toy videos) oh and like a billion other little kids, literally.

But guess what, YouTube sells to their advertisers, the false statistics that ADULTS are watching these shows (other than the toy openings) and that's why I see adult advertisements. AKA advertisers are wasting millions each year dropping their ads on YouTube statistics that aren't even accurate. I go more into this in the video.

Eventually Dtube producers will need some form of outside revenue. It doesn't have to be like the YouTube advertising model, because that is broken anyway, but it does need to happen if we ever want to grow, and not be dependent on Dtube upvotes. They are super great, and Dtube is very kind to share the love, but once this platform has millions of people using it, there will be no way for Dtube to keep up with everyone.

Perhaps the SMT's will help that, but likely they won't, so sponsorship, in-video advertising, or targeted ads (with REAL statistical data) is the only solid future for Dtube.

Well I hope you enjoyed today's BuzzSteem.

Have a terrific Tuesday!

And, as always, stay steemy my friends!

-Lady Steem


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The sound was a little low and it only played out of my left speaker. Great sound quality on the mic though!

Yeah for some reason a couple of my videos weren't in stereo. Weird. I fixed it though! Yay!

That is very strange. And you self upvoted! lol I can't wait until I can upvote solo with like 10% Vote power and have it count. lol

Great Subject matter Beth.
Ned on Bloomberg got the questioned asked,,, How are you going to improve the quality of the videos on your platform.
This is the very discussion that we had a month ago Remember I was encouraging you to do your theme's? Greenscreen ect..
Now look at you ! and the nice dtube upvotes. I knew you could do it beth :)
So in short ,this is what Bloomberg was referring too. Good quality content.
Great Video Beth keep them coming..
#smtfloridacommunity #smtcommunity #thewalkingblockchain #steempowerment
Toddjr.

Thanks so much! Yeah I am learning more about production every day! I think the green screen is so much less distracting than all the stuff in my room in the background!

I love shopkins lol Hey do a Shopkins unboxing Beth lol :P

Hahaha I will think about it!

@Bethwheatcraft you nailed the whole YouTube thing. One thing though, when kids watch YouTube they cannot create their own account. They can't use children as a demographic because they are not permitted to make their own account. Your must be 13 years old to make an account. They use as you said... their parent's account. Great video as always!

Yeah, that's true. It's still a massive flaw in their statistics though!

I totally agree with that.

Hoping that soon Dtube will be well known that people will prefer placing their Ads on it instead of Youtube.

On the news: Nicki Minaj releasing an album that's big but I wonder the kinda of Music she has there! She's always talking about boobs, booty and dick and I kinda don't like some of her music this days.

Haha it's def big in the music world, I was just shocked how far up that article was on CNN and a few of the other news sites! That's why I said it must be a slow news day!

Yeah, she really loves talking about booty hahah! :)

Hello hello young lady!

YouTube's advertising model is also unsustainable because it's unrelenting and annoying... I sometimes just bang on some music videos on a 2nd laptop while I'm working... which means I get interrupted by the same stupid commercials every 3 minutes... or, I watch an hour long video that has 3 ad breaks. It's gotten real bad and I'm super over it.

You're right though, my YouTube account is hooked up to our TV and my wife and I have very different interests.. which confuses YT no end.

You know I think will happen? Companies like NIKE will get an official Steem account and drop 20/50 thou on their account.. they'll then drop massive upvotes on people that do shoe reviews, or wear Nikes in their videos... which will encourage everyone to start adding some Nike in their Dtube videos. Companies are all over Facey and Insta, it's not going to be long before they hit here as well... and I think that'll be the way content creators keep afloat.... or Squarespace will drop big upvotes on people who add a little segment in their videos.

The beauty about this model is that the Nikes and the Squarespaces can then retrieve their marketing budget by powering down - so they essentially end up advertising for free.

Wow that is crazy true. I need to start working on my follower count! Hahaha. Gotta get dem numbers up! :)

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