For those who aren't aware, Steemit did what other Social Networks attempted to do: Give users full credit for their own produced content, and pay them.
A few other websites such as minds.com and another I can't quite remember the name of, have approached the FB giant from a similar angle, but were not able to get people on board.This platform is giving people an outlet for creative and intellectual expression, without the requirement of setting up convoluted and complicated funnel systems, which usually take their own cut.
In a sense, Steemit has the essence of the pre-2005 internet, where it was your own responsibility to brand yourself, and the community responds.
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I'd say YouTube is rather a close estimation of what steemit might become. At least in principle of rewards. And you're right to say that, "This platform is giving people an outlet for creative and intellectual expression".