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RE: Making A Change With Blockchain: Revolutionizing The Advertising and Publishing Industry

in #adtech8 years ago (edited)

That was a wonderful read.
Facebook advertising can be very expensive trying to discover your audience, how advanced are these new innovations at delivering content to the right people without the 'facebook pixel' approach disseminating the passive information they gather on everyone ?

I do use an ad blocker but I am selective about its use. I have found that trying to use eBay has become so slow while it loads their adverts that I recently started using an adblocker. Incidentally I am sick of eBay's email spamming as well.

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Thanks for the compliment.
You're right. One needs to constantly test various conversion tips in order to find the sweet spot with FB ads. One need to remember that the massive success FB enjoys is a culmination of years of siloing hard-to-find-elsewhere data of Internet users.

I do believe with time blockchain companies will evolve truly decentralized options of reaching out to potential consumers.