how many of those that engaged actually signed up? likes are nothing without action right? would it not be better to drive them to a trackable signup page rather than your own profile jerry?
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how many of those that engaged actually signed up? likes are nothing without action right? would it not be better to drive them to a trackable signup page rather than your own profile jerry?
Why he should sacrifice his own money for you? Use ur funds to make ads for Steemit if you want it to be more popular
He showed you the way to profit from ads. Also it can be more effective to make it on someone's own example, not talking about Steemit in general
I think likes are not nothing... at least people get some info about a different Network that not only doesn't sales your personal info but pays you for sharing quality content
ok, we have different opinions and that's cool! :) i'm going on experiences with paying clients that needed more than likes, needed engagement and then orders in the ecommerce of their site, not just branding.
For my ads getting sales on my courses, I completely optimize by Return On Ad Spend because I do not care then about likes either. I want sales and if it is not sales forget it!
For Steem, we have a huge community already and branding is one of the top goals at this point because branding alone can lead to a price increase as well as a user increase. While I would prefer to track sign ups directly, with Steem we can think more like the top brands in the world and just go purely for brand recognition without having to demand an immediate return on the ad spend as we do selling our own products and those for clients!
Correct, in business you need conversion, but in this case I think awareness is something, as we are still in beta and the registration process is not immediate is very possible that some people trying to register wont complete the process... so awareness is something
For this post I focused on the likes because there are also a lot of other metrics such as hundreds of shares, comments, etc. I will focus on different stats in future posts!
That is a good question! According to the posts, comments, and user account data it seems the ads have already brought tens of thousands of users to sign up given the large amount that sign up versus the small percentage of those that do who post about where they found out about Steem and remember to tag me.
If I had access to a Facebook conversion tracking pixel from Steemit that would track actual sign ups, it would help a lot because right now as far as I know there is no way for anyone to track signups from ads. Thank you for helping me see that I need to ask for this in my growth proposal because Facebook can optimize the ads much better if they know when a click leads to a registration.
I send them to my profile for a consistent experience that starts with my ad and goes to my profile. I was considering the trending page or the sign up page directly but both of those bring problems up with consistency. What if Steem chances the sign up page link? What if the trending page has a really offensive article? Using my profile page gives me control over the end experience and if I get the growth proposal funding, I will collaborate with other authors to send users to their page instead. I think sending to a specific person's page makes a much bigger impression than throwing them in the Steem interface without that focus.
ah yes! brilliant. i understand. why not direct them to a post with everything they need to do then on your profile too? even better! thanks for answering jerry, love ya passion for progress.
@teamhumble you're welcome and I appreciate you helping me stay humble in realizing there are ups and downs to each strategy I use with none being "right" or "best"!
i've realised that it's incredibly hard to maintain being humble when your a creative carrying so much passion for change! :) thanks buddy!
I doubt if Jerry can track sign ups because he doesn't own Steemit.
you don't need to own steemit to track a link. thanks for your comment thou, if you do any advertising on youtube or facebook and use any url in your advert you can track it, all i was trying to say earlier would be it would be even better data to show the conversion of signup too but no problem! :)
$0.26 per link click and now $0.41 for every one thousand impressions!
can you really track if they sign up? You can track if they click, but to sign up you need a cookie at the other end of the registration...
agreed.
Exactly and with the average user having seen my ads a lot already, it makes sense in my ads to show them to my profile unless I am collaborating with another author in which case I would send them to their profile!
yeah i know a little bit about marketing ;)