... tactical guide to doing business, this is a lifestyle book designed to inspire the reader to greater success in business and fulfillment in life.
When I reverse-engineered my successes and failures, I discovered a theme. When I followed our cultures' attitude of "hustle and grind", I experienced moderate success at best... and often no success.
But when I put LESS effort into project, I discovered that those were my MOST successful projects.
How does THAT work?!
It's in the book. And it's not just me. It's John Lee Dumas, Lou Mongello, Brian Carter, Kim Garst, Ryan Steinolfson, Caleb Maddix, Rachel Martin, Bryan Kramer, Felicia Slattery, and other stories in the book who have experienced similar outcomes by following The Fun Formula.
If you haven't picked up a copy yet, I hope you do... and I'd love to hear your thoughts.
Most definitely my favorite Joel Comm book ;)