The Apple App store makes it very easy for less careful or tech savvy users to install dubious apps and accidentally make very expensive subscriptions. These kind of apps make a lot of money and are ranked very highly in the app store search. It seems Apple is not currently trying to mitigate the problem by eg. removing these kind of apps.
source: https://medium.com/@johnnylin/how-to-make-80-000-per-month-on-the-apple-app-store-bdb943862e88
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