Yes exactly. Of course Ansel Adams had a huge body of great work at the point he found his manager. You can't sell calendars and coffee mugs with crap art. Especially in the fine art photography world. Of course these days it is easier. If you can capture create an image that people would like, there are websites that do the printed articles and you can sell online. But it remains up to us to make the best both technically and aesthetically.
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