Yeah, I totally agree with that. At the same time, there's an interesting balance to strike between recruiting people and observing people. I like your model for recruitment purposes. But for actually testing BETA, we may get more accurate (or just different) feedback from people who aren't thinking of themselves as "Testers". Either way, the more testing the better!
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Great point! I actually got a reply from someone to my post: "how do I become a beta tester?" I replied "you already are." :)