If you haven't heard already, Litecoin sponsored UFC 232 and it seems to have been a good move for them. The next pay-per-view, UFC 234 is this weekend so we may, or may not see the Litecoin logo again in the cage but that does not mean it's gone from #MMA .
Just before the UFC 235 press conference, Ben Askren cut a promo for Litecoin and the benefits of using cryptocurrency. Between Bellator MMA and the UFC we have seen DODGE and Litecoin fund the sport. How long do you think it will be before we see some Steem in cage somewhere?
Check out Ben Askren's Litecoin PSA in my Sherdog article where the above image is from.