Incent is a new cryptographic token supported by BitScan and based on the Waves cryptocurrency Blockchain. It serves as a loyalty-rewards system for merchants to reward customers within a transaction. The token is set to be officially launched on October 2016, through an initial coin offering (ICO).
What does it all mean?
Investors or those who we wish to use the Incent tokens are invited to purchase the token prior to its official launch. This ensures that the supply and market share of the token is stabilized during the official launch whilst also ensuring developers with enough funds to process the launch – hiring developers, utilizing platforms, maintaining websites etc.
How can Incent be used?
Once the token is purchased, it can be traded freely through the Waves market. If you are a merchant, it is possible for you to reward customers after a transaction. For instance, if you are selling t-shirts online, you can attract more customers by promising loyalty-rewards. In this case, the rewards are paid via the Incent tokens. Think about it as membership points for a store; but in this case, it is a globally usable membership point.
Why Incent as a loyalty – reward?
Loyalty rewards are something that keeps the customers coming back. Statistics show that the market growth for loyalty-rewards are bright with current annual standing of US$65 billion. Incent is an innovative reward in the sense that it works much like stock values – the value of a token increases over time. This ensures that customers are rewarded with rewards that are much more lively and desirable.
Real-world uses?
It can be used for any online transactions; from blog content selling to PPC marketing and t-shirts. Merchants can easily integrate the Incent token by installing a simple plugin that enables them to reward customers with the token. The amount of tokens rewarded can be varied by the merchants. Customers rewarded with Incent tokens are free to sell them on the Waves market or accumulate it and hold them until an increased market value is reached. The obvious benefits here for the merchants is that they can attract even more loyal customers through the token whilst the obvious benefits here for the customers is that they get rewarded with cash-back enabled tokens.
More information can be found on the official website: http://incentloyalty.com/
Take a tour, and be guided through: http://incentloyalty.com/tour