I also think SMT's are going to be great, having them traded on our internal market will open up a lot more possibilities. I think ETH just has good reach because it was the first programmable blockchain and ICOs were run on their ERC 20, they also have companies like Consensus that bring in institutions to run their business on ETH as Google and Amazon has for their cloud services.
So there is a fair bit of money flowing in that STEEM could totally get a piece of