exactly, just imagine when your regular wells fargo type consumer bank just lets you buy ripple on their main smartphone app or website... youd be able to sell it for steem or bitcoin or whatever you want using an exchange to sell the ripple for bitcoin using binance or bittrex/poloniex which all let you sell ripple for btc ... so you could avoid coinbase that way see? its gonna allow ripple to become the bank coin going between your bank, western union, visa, and all the big established banking system being too convenient to pass up! people get too ideological and realize we are just reporting on crypto news, and of course we want steem and eos and bitshares to make ripple obsolete
also ROger Ver and hi 1000 global bitcoin csh ATMs will help people have a backup network of cheap crypto ATMs to use wit low fes to always be able t o cash in or out of crypt, blocktrades accepts Bitcoin cash so you can buy and sell steem that way with those BCH atms!