Bitcoin and its new destiny.

BITCOIN PUTS SKIES IN THE ALPS AFTER BEING ADOPTED BY THE TOURIST COMPLEX ST. MORITZ

This month of December Bitcoin has conquered new heights. But this time we are not only talking about its price, as the cryptocurrency has begun to be accepted in the tourist complex of St Moritz, one of the favorite and most expensive destinations for winter sports.

According to a report published by the newspaper Südostschweiz, Markus Meili, director of the tourist complex, announced that they would be accepting bitcoins as a method of payment in their online store to acquire entry tickets, as well as accept dollars and euros.

Meili said not to worry about the inflationary trend that has led to bitcoin to be worth $ 1,000 at the beginning of the year to reach a record high of $ 20,000 during the month of December.

For its part, Andrea-Franco Stöhr, legal counsel for the resort, pointed out the fears of users to the new financial tools. "If something new comes along that people do not understand, or if they question existing business models, it is first classified as dangerous. Cryptocurrencies are dangerous if it is speculated, but when buying stocks there is also a risk, "he said.

For almost 150 years, St. Moritz has functioned as a complex for winter tourism, hosting important competitions such as the 1928 Winter Olympics, the 1948 Winter Olympics and the Alpine Ski World Championships of 2003 and this year 2017, in addition to other smaller events that are the daily life of this sports enclave located in the Swiss Alps.

The publication points out that according to the Bit Consult organization, 225 companies established in Switzerland work with bitcoin, but on the Bitcoin Suisse website it is shown that urban areas are more likely to use cryptocurrency. Regarding tourism, so far only companies SBB and Velokurier Bern accept cryptocurrency as a payment method for transport services, which would be extremely useful to reach the tourist location. In turn, 22 cryptocurrency ATMs are registered in Switzerland, according to CoinATMRadar.

Switzerland has over the years become an epicenter of bitcoin adoption, with hundreds of businesses and businesses accepting cryptocurrency as a payment method. Last September the southern town of Chiasso announced that it would accept the payment of taxes in bitcoins, while the country known for its banking system also has a criptovalle in the city of Zug, where dozens of shops that accept coins like litecoin coexist and ether in addition to bitcoin; together with service development companies based on blockchain. Even one of the most prestigious universities in the country has also joined the bitcoin adoption wave.

Soon, St. Moritz will host a conference that will bring together investment leaders in cryptocurrencies to discuss the opportunities these financial tools offer. The first Crypto-Financial Conference of Switzerland will take place from January 17 to 19, 2018.

"The blockchain industry and cryptocurrencies are highly attractive to investors. Although there are many conferences focused on blockchain technology, we miss the conferences aimed at professional investors of crypto-financing, "said Tobias Reichmuth, CEO of SUSI Partners, a company specializing in the finance of the technological transition of the energy industry.

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