I'm long BAT, even if it goes to 0 I'm OK having invested in it. As someone who's been a publisher for years now, this is a real problem and this is a real attempt to solve it by a real team with real experience.
Plus, they have tech out, unlike most coins. Brave browser is wonderful. Hadn't seen this talk @g-dubs, thanks for sharing :)
Thanks for sharing. I saw a talk given by P&G CMO Marc Pritchard in Feb where he basically called out FB and GOOG and the digital advertising industry. That's what put me onto the trend. P&G the largest advertiser in the US by the way.
Yes, it's broken from all ends. Publishers like me give up a ton in site speed, UX for our readers, and payouts to run the ads. I slow down 225,000 visitors a month simply because I can't afford to give up $2,000 in monthly income I make on display ads. Believe me, I would KILL to turn them off and have my site be a smooth running beast. But I can't. With BAT though...just maybe :)
~ Kevin
Wow. Thanks for sharing!