Personal information of each individual is an extremely important resource in the XXI Century. It is used to understand consumers and to create products they would want to buy. Nowadays, many companies pay big money for this information, which is illegal. Do owners of this information benefit? Of course they don’t. Someone steals your personal information and sells it to earn big money, while you, being the owner of the information, are left with nothing. It’s not fair.
A platform called Opiria has been developed to tackle this problem and give people opportunity to monetize their personal information.
Project’s goal
The key mission of the project is to create comfortable conditions for people who will be able to sell their personal information and get good remuneration. Anonymity and personal information protection are guaranteed for every user within the framework of the platform.
Companies that buy true and complete information will be able to do it fast and legally. Moreover, they will be able to do it at a reasonable price since the exchange is done directly, with no mediators.
How it works
Ecosystem of Opiria platform will include consumers and companies that promote development of bilateral economy when interacting. Companies will be able to buy personal information directly from product consumers giving them PDATA token in return. Interaction within the ecosystem is done between three parties:
- consumers;
- Opiria platform;
- companies.
Information owners will independently decide what personal data they are ready to provide and what company will get it. Confidentiality of every consumer is guaranteed due to special blocking mechanisms.
Opiria platform is a mediator that sets a price for the provided information in PDATA tokens with the help of special identifiers.
Firms, institutions, and other organizations act as buyers. Based on the purchased information, they can draw conclusions on what products to release and what the price should be. For instance, every day on your way to work, you drop by your favorite coffee shop to enjoy a cup of aromatic coffee. Sometimes you take Americano and sometimes - latte. The coffee shop may be owned by an international corporation that does not just make coffee, but also sells it. Thus, you use the platform to sell information about your taste preferences for coffee drinks. The same corporation that owns the coffee shop you go to every day buys this information. As a result, you start your new day not just with Americano, but with Americano made of your favorite sort of coffee – 100% Arabica. Just think about: before, you were drinking a standard variant offered all around the world – 80/20 Robusta-Arabica. By the new concept, the company will be offering their clients the services that they are interested in. Now, you don’t need to find another coffee place where they don’t make a 100% Arabica and offer a mixture with Robusta. Now you can enjoy your favorite coffee.
This is just a primitive example with a coffee shop. Imagine what would happen if we talked about supermarkets, chains of stores, international brands selling products and services in different parts of the world. Knowing preferences of their clients (now they can learn it by purchasing personal information), companies will be able to improve their activity, expand the range of offered products that will be immediately sold out.
Opiria platform’s advantages
Nowadays, most of projects offer only an idea that still needs to be implemented. Opiria platform is a turnkey product that has been present on the market for several years. It provides its clients with true information and pays remunerations in fiat currency to users out who want to sell their personal information. The following popular companies buy information from Opiria:
- Procter & Gamble;
- Intel;
- BMW;
- Volkswagen;
- Mercedes-Benz;
- Audi.
In addition to this, the platform already has turnkey applications for smartphones that work on iOS and Android operational systems.
Opiria application
Opiria application for smartphones is distinguished with a rather simple and clear interface. To use the application, all one has to do is complete registration and answer the questions.
By answering the questions a consumer impacts the biggest companies of the world, partially participates in development of products and primary services, and helps to solve the most urgent problems.
This application is rated with 5 stars in Google Play.
ICO dates and details
The developers have announced that a total of 750 million tokens will be released. 1 coin will equal 0.1 dollar. Purchase can be done using ETH, BTC, and XRP tokens.
Pre-sale will be held from April 10 through 20, 2018. Investors who will make a deposit totaling $5.000 and more will receive a 20% bonus.
Basic stage of PDATA tokens sale will be held from April 21 through May 21, 2018. On the first day of the sale, the bonus will be 15%. It will be decreasing by 1% each day. Maximum amount of investment is 1ETH. Soft cap is 5 million dollars; hard cap is 30 million dollars.
Conclusions
Opiria project is rather appealing for investment. Primarily, it is related to the fact that this company already provides its services for such popular companies as Procter & Gamble, BMW, Intel, and many others. Moreover, it already has a minimal functional product and an application for iOS and Android smartphones.
The developers intend to connect companies from all parts of the world to the project’s network, which will promote the platform and result in the increase of the price for PDATA tokens.
The site and all the documentation can be found at the links below:
Site | Whitepaper | Telegram | ANN Thread
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Thank you.
I already used the application. I liked it!
Thanks for the useful information. I really like this project and I think that this project has a great future
I believe that this project will collect a hard cap
Interesting concept
good article