This is so true, and part of the problem is the "mainstream media" starting to switch into hype mode. The ignorance they spew to "average people" is scary, like how on CNBC they talk about bitcoin like it's just another stock. Jump in and buy 1 one, no big deal.
Then you get the panic in people like @intelliguy wrote about - buying $15 worth of bitcoin, not understanding it takes an hour or more to settle, not understanding they will lose most of it in transaction fees.
We have a global information and knowledge network, anything you want to learn about is at your fingertips, and yet people are too lazy to do their own homework.