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RE: The Marketing Campaign Behind the Billion Hero Challenge

in #bitshares7 years ago

This sounds like a very interesting marketing campaign! How will the value of HERO grow by 5% APR in the off chance that you experience a less than desirable turnout? Will you be investing the HERO in tangible business ventures, or is the value you of the equity arbitrarily determined by the exchange?

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The Hero is a market pegged asset that by definition grows by 5% against the 1913 dollar. The collateral that is backing it us used to guarantee that growth. The value of the collateral depends on market forces and may go up or down. Our marketing campaign is intended to keep a steady wind in the growth producing sails.

This is most helpful. Thank you! I am a firm BTS supporter.