But where is?
Well, there's Voice :P
It's still in beta though and I couldn't find any access to its content. Steemit at least was able to be viewed by non-Steem users when in beta.
I looked into some videos about voice. It has some multi layered authentication method to make sure real humans get to use it. Gonna be real hard to onboard a significant amount of people when they have to hand over their ID. The argument behind that is that there will be no bots, meanwhile Steem has already solved the bot issue with Resource Credits – there has been no major spam in months, yet people (this guy at least) seem to think that Steem remains to be a failured platform. And even if someone still pays the money for resource credits to create spam, it can be muted on the front end. Problem solved. People need not to know anything about Steem though when they accidentally start earning SMTs in online communities with lite accounts (if they come in the following Hard Fork with SMTs).
Apparently block.one have an add budget in the hundreds of millions of dollars and they will pay influencers some extra to get in there. Remains to be seen whether they'll be influencing an empty audience. Did DLive catch any major use by paying Pewdiepie? I'm asking 'cause I actually don't know :D
Anyway, if Voice catches any retention, I say it's good, because people will be comparing it to the OG social blockchain platform: Steemit. We need no marketing, let block.one do that for us :P
I have no idea whether DLive benefited, I didn't keep an eye on it at all. B1 have a big budget but it is going to matter how and where it is used.
I think many will sign up for voice as most don't care about their online privacy, until it hurts.