This is a great example of a real world-use blockchain based asset. We need more tokens in the market that link traditional industries to crypto-sphere.
This idea is pretty solid. Two distinct tokens - one for public distribution and one for settlement of transactions is a nice touch (has been adopted by many projects). The revenue sharing model is the proverbial cherry on the pie and attracts me the most to this project.
Once again I would be taking a more detailed look into the project, now that my interest is officially peaked.
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