Right now, I see it more as a trustless game where you can possibly make some Eth for your efforts.
To wit: 1 hour "horse race" with three horses (BTC, ETH and LTC). You place a bet on which coin you think will have the greatest % increase in 1 hour (or 24 hour race). Parimutuel betting scenario-- i.e., the house (Ethorse) takes a piece of the pool (5%) with the rest divided among the punters who correctly predict which coin will increase the most within the race time period. Open source, so you see that there is no naughtiness going on. Collect your winnings after the race has ended. Or, stare at your wallet that one hour before had more eth than it does after the race is over!