Soccer puts a lot of influence and power at stake. Football players and team managers respect a hierarchy based on results, financial results and popularity.
But sport fans seem to be forgotten.
Crowds are at the core of the game: but are they in power, or just holding an illusive crown?
Fans illustrate the power of the collective
Sport fans do not follow football players, they follow their team. They rarely lose interest in their favorite team because an A-list player left town for another club.
The feeling of participating as a member of a community is what drives crowds to defend their values at all cost. And the bigger a crowd gets, the more influent it becomes.
In a paper written by Alan Nevill, Nigel Balmer and Mark Williams in 1999, we can read that crowds have an influence on decision-making. They write that “noise from the crowd may influence decision making in association football matches” because waves of emotion have a more profound impact than rational arguments when it comes to making a choice.
This is the number one reason why — at UnitedFans — we consider sport fans to be undeniably influent.
The blockchain brings proof of fans’ influence
For the moment, there is no actual trace of the influence of fans in the world of sports.
Fans’ means of expression are reduced to shouting, crying and clapping.
The blockchain technology will bring proof of fans’ influence over the world of football. By recording and tracing every action and decision taken by soccer fans, we will have a better view of how they influence the evolution of football.
For the moment, their only way to express themselves is through the media. Considering financial personalities invest both in sports and medias, there is no surprise that the vision we have of fans’ behaviors is biased.
We all heard or read articles about how fans can destroy gears and stadiums. But we do not get any information on how they helped top football clubs get where they are right now.
“Common sense is not that common”
This lack of gratitude towards fans will clearly come to an end thanks to the blockchain technology.
The hierarchy and verticality existing in football are tackled by the values high-end technologies bring:
decentralization
objective viewpoint
horizontality
Why be so confident about the future of football?
A blockchain is sound proof when it comes to relating how individuals within a movement interact with one another.
Every action, every decision are transcripted so that they are instantly shared by every token owner. No one can ever change inscriptions made within a blockchain.
If someone were willing to change one bit of information, he would be competing with every coin-owner who would check if the proposition is valuable.
This puts on hold the power of those who speak on a mic or write columns in renown medias.
By suppressing the possibility to cheat, lie or corrupt, UnitedFans intend to bring a more ethical football into stadiums.
Our values are simple:
Respect
Sharing
Empowering people
They all rely on common sense. Yet, as Voltaire put it, “common sense is not that common”.
“common sense is not that common”.
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