Marketing Automation Done Right

in #blockchain7 years ago

Momentum.jpg

Having a reliable marketing plan and underlying infrastructure is crucial in today’s market. Meeting and exceeding your customer’s expectation has become the norm, and the customers have come to expect nothing less for their hard earned money.

With the advances in technology, companies can deploy customized marketing campaigns tailored to specific customer needs. All sorts of techniques can be applied in the marketing field from basket analysis where you can predict what kind of products are usually bought with others or viral campaigns that spark the user’s enthusiasm have proven to be very reliable tools in the modern marketer’s toolbox. Over the years, successful marketing techniques crystalized from the plethora of experiments where companies did a lot of research and development. Whether you are selling ice cubes to Eskimos or croissants to Frenchmen the selling and marketing techniques at their core, are usually the same.

Marketing agencies that can provide a tailored marketing experience have emerged with resounding successes across the board. Having the right data, the most advanced such companies can even deploy effective automated marketing campaigns, such a company would be the guys over at https://mobilebridge.com/, with high profile clients like Burger King, Galbani, and Praxis.

Momentum: next level marketing

With the experienced acquired over the years, the team from Mobile Bridge decided to get to the next step in the marketing world. Enter the Momentum Token (www.momentumtoken.io) a cryptocurrency that’s going to revolutionize the way we do marketing.

Software like Adblocker is a clear sign that people do not like ads unless you are hiring Jean-Claude Van Damme to do a split on the rearview mirrors of your trucks, people will be reluctant to pay any attention to your ads. The Momentum system proposes a way of deploying marketing campaigns where people will look forward to your next one!

How does it work?

Coupling blockchain technology with marketing expertise the team at Mobile Bridge will create a match made in heaven. Say you want to create a survey to better gauge the needs of your customers, by giving the respondents Momentum Tokens it will dramatically increase the chances of success. These tokens will be a full-blown cryptocurrency that the user can use at his discretion.

Based on the ERC20 infrastructure, a module of the widely used Ethereum blockchain that employs smart contracts, some of the most reliable governance structure available on the blockchain spectrum.

As more and more users will use the Momentum platform, the value of the Momentum token will appreciate as a consequence of sustainable marketing and customer engagement worthy of the 21st century. Up until now, companies expected an intrinsic value of their ads predicting perhaps only blindly what exactly the customer wants, but having the opportunity to give a direct reward to the users, statistically speaking is a much more incentive oriented way of engaging your customers.

Blockchain technology is still in its infancy stages as new use cases are discovered at an exponential rate. Implementing it with the existing marketing techniques right now will prove beneficial long-term wise.

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Interesting, i also think blockchain will have a part in this matter. Your post reminds me of the browser Brave, you should check it out! https://brave.com