How is Kendra Scott a successful businessman?

in #blog7 years ago

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Her husband, who was sitting in the house, did not have any reason to do any work. The days of pregnancy Cendra Skate were worried. Becoming a new mother, this joy spreads out of fear of the future.

Kendra realized that he had to do something. Savings are only 500 dollars (40 thousand taka for Bangladeshi money). If sitting, the treasures of the king also stops, so the 28-year-old Kendra could not even get peace from sleeping. Underground Cundra, designed in London, in the United Kingdom of Texas, on the bed of his little house in Austin. Earrings made from the design.

He was born then his first child. Kendra used to tie the boy for a few days with his chest. She started selling her own bouquets to Austin's boutique stores. Success on the first day. All the pendants are sold. These events were 16 years ago, 2002. Kendra's life of 44 years is different now. Shining with success, in the hundreds of millionaire houses. In the fashion world, everyone knows the names of the 'Cendra Scott Design' company. The 36th richest woman in the United States Forbes' list of 2010 is now Kendra. His success is much different than others. Because Kandra has come so far in his own efforts.

In the list of successful people but Kendra did not easily get up. After leaving the wife with her husband, she proceeded with a fight with two children. The story of his life comes up in the BBC Online report.

Born in the state of Wisconsin, Cendra Scott's childhood cut-off. At 18, she came to Texas to study at the university. But within a year the university has to leave. Then there is the Austin of Texas He has been doing business for almost 10 years. She used to make comfortable hats or hats for cancer patients, who were given chemotherapy. His Sadbaba was attacked by cancer. Dad's pain encourages him to do something for cancer patients. He would give some part of his profits to the local hospital.

At that time there were two types of jewelry in the market. Good quality, very expensive jewelry, and very cheap cheap. Due to the gap between price and quality, there was a shortage of demand. Chowk Kendra market can capture this situation very well. Started the business of jewelry making. I wish there was a good quality, but making jewelry at affordable cost. She thinks, "Whatever the economic condition, every woman wants to be very self-centered and beautiful."

He sold at wholesale rates first. Providing goods in different stores. Actually Kendra did not hurry to enter the business. His own organization Kendra Scott designed the design slowly but steadily.

Scott thought that he had found some good people as impossible as a worker. That's why he was able to build such a large institution. Because, after the birth of a second child, he becomes separated from his husband. The walk started completely alone. He said, 'I wanted a meritorious group to gather people, who would help me to stand on business.'

Interestingly, Kendra's strength was seven workers, all of whom were with him from the beginning, all of whom were women. There are still Kendrara. In 2010, Kendra opened the first store in Austin. Recalling the remarkable moment, he said, "I wanted to change the conventional concept with my own made jewelry." He said, "General jewelry stores are very formal. Feel like to see the clothes wrapped in velvet cloths and boxes stacked in the box. To create a warm environment I wanted, there will be all the flavor and there will be joyful atmosphere. '

The result is that which has to be done. Kendrara's design, its own custom, has been taken by everyone. Currently his company has 80 stores in the United States. There are 2000 workers, of which 96 percent are women. Even their online jewelry is sold in different countries of the world. Though there is a stock of investors, there is a lion's share of shares with Kendra.

People related to jewelery feel that the key key to the success of Kendra is the 'real contract'. He was convinced to come out of his situation. The fashion director of Neiman Marcus, Why Dawning, said, "Customers get their own jewelry, which they want. What Kendra did is that he gave a personal feel to the jewelry he had created. At a price that gives customers a sense of satisfaction.

Not only in family life but also alone He made the family again. She is also successful with her husband and three children.