Creating a website for a new business? If so, you may be wondering which is the best choice – website or blog. The answer isn’t as difficult as you may think. Here’s how to make the right choice for you and your business goals.
#1 Business model and purpose
Yes, both websites and blogs, particularly a WordPress blog, can support just about any type of business model. WordPress developers have created plug-ins that can turn any WordPress blog into an e-commerce site, a membership site and more.
However, these plug-ins and add-ons can be more of a hassle than it’s worth. And finding the right plug-in may be a trial and error process. If your business model relies on the publishing of timely information, then a blog is likely better. However, if your business is meant to sell a product or service, then a website may be a better choice.
#2 Maintenance and time
How much time do you have to devote to the upkeep and maintenance of your business? A blog still relies on consistently publishing content. Despite contrary “rules” about blogging, you don’t have to blog every day or several times a day. However, people who subscribe to blogs do expect regular installments of new content. You can schedule your posts. However, it does require a bit more maintenance on your end. A website can be left alone for a month or two without any issues.
#3 Personality and ease of use
Some of your decision will be based on your personality. What format do you prefer to use? A blog is very easy to update and utilize. You may need help to find, install and set up the right plug-ins. You may also need help customizing a theme or adding a custom header. However, by and large blogs are very easy to use.
Websites can be trickier for some. That being said, many website developers and design software make the user interface quite simple. You can modify pages and add content without needing to learn or understand a design language.
#4 Goals
Quite often a blog and a website work well together. A website sells. A blog drives traffic and brands the business. A blog can speak to a niche within your niche. For example, General Motors has a main website. They also have a blog that is basically car talk. It’s for car enthusiasts and its run by a head honcho at GM. He loves cars. The blog helps brand General Motors and it connects prospects and customers to the business. It builds a community.
Before you make a decision about whether a blog or a website is right for you, consider these points. What’s the purpose of your site? What will offer the best customer experience? What will be easiest for you to use and maintain? Finally, what will best help you achieve your goals? To your success!
Source: https://www.im-world.net/website-versus-blog-or-do-i-need-both/ (my own website)
From my personal experience, it's best to diversify among different platforms, as any given customer usually has a preferred medium. Some customers are on facebook regularly and could see your marketing there, a website will give them info on services etc, and twitter feeds sometimes are helpful to grow a customer base with contests, or service updates, and then linking all those together so they can see other mediums you are using while they are on their preferred.
Hello @kraev, upv0t3
This is a free service for new steemit users, to support them and motivate them to continue generating valuable content for the community.
<3 This is a heart, or an ice cream, you choose.
:)
R4ND0M:
4600 6186 3208 5092
3618 1679 4397 9851
3844 9107 1677 1763
4328 1390 6653 2704
Congratulations @kraev! You have received a personal award!
Click on the badge to view your Board of Honor.
Do not miss the last post from @steemitboard!
Participate in the SteemitBoard World Cup Contest!
Collect World Cup badges and win free SBD
Support the Gold Sponsors of the contest: @good-karma and @lukestokes
Congratulations @kraev! You received a personal award!
You can view your badges on your Steem Board and compare to others on the Steem Ranking
Do not miss the last post from @steemitboard:
Vote for @Steemitboard as a witness to get one more award and increased upvotes!