As a steemian, an entrepreneur, a startup or a corporation, retaining your customers is the key to staying and growing your business. Ensuring that your customers come back and asking for more is central to a steady cash flow, which ensures a steady business growth, and a reliable paycheck for you and your employees.
Quite many a times, a lot of time and energy is spent on building relationships, while little or no time is given to the relationships built. When thinking about how to make your customers come back for more work from, you have to focus less on the fundamentals of building your business and direct more resources on nurturing relationships.
It's important to make sure they have access to help and answers when they have questions, your information at their fingertips, an easy way to communicate, and a place to engage with you on social media.
This post will enlighten you on how to keep your customers and make them want to do business with you. With a step-by-step process that's easy to follow, you'll learn how to implement simple services that will help you retain your hard earned and precious customers.
STEP #1: HIRE A 24-HOUR SUPPORT TEAM
When you're running your own small business, managing customer support can be very difficult, so hiring a support team will go along way in keeping your costumers.
STEP #2: GET A MEMORABLE BUSINESS CARD
A well-designed business card will create your imprint in the customers mind. So get a colorful business card as this is what speaks about your business in your absence.
STEP #3: KEEP COMMUNICATION GOING IN EMAIL
Communication is vital for any relationship to thrive, Design a good email template and write killer copy for not just the email, but the subject line too - this way, people will both open your email and click on your product and offer, leading them to be more likely to give you a call about working together again.
STEP #4: TRACK AND RESPOND TO SOCIAL MEDIA CHANNELS
About 50% of your customers would likely be on the social media, so do not joke with your social media handles. Always keep communication flowing and alive
STEP #5: BE AHEAD OF YOUR COMPETITORS
A key component to retaining customers is ensuring that they're getting the best service available in your industry. But how will you know that what you offer is unlike anything else out there? You have to be innovative and always take your customers by surprise. Always give them more than they expect, that way they will surely not leave you.
STEP #6: ASK YOUR CUSTOMERS WHAT THEY NEED BY DOING A SURVEY
Periodically seek for your customers opinion and know what they want and how they feel on the services you are offering them currently. This can be done by asking them manually or by sending surveys as emails to your existing database of clients asking what their current needs are, and what they have to say on the services they have received so far.
YOU’RE DONE!
By following these steps, you would barely loose your customers, rather they will themselves spread you good services to others.
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