iTrue Limited (iTrue) has announced the development of a platform that will innovate the way in which companies develop decentralized applications (Dapps) and drastically improve data privacy in line with the European GDPR.
Using the Blockchain model as a service (BaaS), iTrue comes with an integrated authentication system with biometrics as its main microservice. Companies and developers will be able to use the platform to authenticate their users, build their own blockchain network and obtain benefits from a fair exchange of data.
Meanwhile, users can use the platform to authenticate themselves comfortably and securely, control how their data is used and obtain tokens by sharing their personal data in a controlled manner.
"There is a growing demand for secure, efficient and secure authentication systems, driven by the rise of startup companies offering innovative digital services, such as online financial products," said Jack Cheng, CEO of iTrue. "However, users are concerned about how companies use and benefit from their data."
With more than a decade of experience in the execution of solutions built under strict safety standards, iTrue's main development team has developed a solution that solves these gaps through the combination of blockchain, biometric and database technologies.
In this way, the solution allows companies to improve user authentication and, at the same time, create their own applications on the iTrue platform and its ecosystem. The reduction of transactional friction through biometric authentication helps improve the user experience and improve the security of the platform at the same time.
A Platform to develop applications with built-in privacy
"We have found a way to overcome the limitations of today's blockchain technology through a combination of blockchain and database technology," says Anton Gorozhankin, Technology Director at iTrue. "This translates into a robust and scalable infrastructure where user records are secure and safe from theft or misappropriation of data."
Jack Cheng continues and adds that iTrue also offers the following benefits:
Total control of confidential personal data
Notifications about where users' data is used
For companies: integration of privacy controls in their applications
Compliance with privacy regulations (EJ: European GDPR)
The Token Economy of iTrue
The support of the Blockchain platform as a service (BaaS) is iTrue's Token Economy, which brings together individual and business users in a single ecosystem with unlimited scalability opportunities.
"Our platform does not sell data directly," says Cheng. "Rather, it allows users, customers and developers to benefit from sharing data and participating in the decentralized application market."
Through iTrue's Token economy, data can be exchanged between users, data providers and companies that require it. Each participant can obtain rewards in the form of ITU tokens or by exchanging unique data. In line with this, iTrue will begin selling tokens initially through a private sale next week.
In accordance with privacy rules and regulations, users are also informed about each request for the data they possess and that need prior approval.
"Our mission is to train each individual to have control over their personal data, how they are used and how to benefit from them," says Cheng. "The iTrue platform allows developers to develop solutions focused on user security, privacy and protection."
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