I totally understand that point, but I still have the feeling, that blogging is not the main focus of Steemit Inc. at the moment. Otherwise they would find ways to incentive good content and do something against bad players who are not providing good content and earning Steem through hate speech and mobbing. Anyway, time will tell...
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Well you are right that it is not their focus right now, because smt's are. Why try to make perfect them selfs when they can provide the block-chain so that others more skilled with such matters can then come and attempt on it. After smt's I do believe that there is most certainly going to be some real good blogging apps, you just have to get in early to grab most of those tokens.