I remember Google from the early days and they had (showed) no intentions whatsoever to censor the content. All these things came from outside world from special interests, regulators and politicians. There is always someone who is "harmed" by this and that post, this and that searchable information, this and that opinion. And they are always people ready to use this pseudo-hurt to put all others into the cage for that. Then it goes on and on and it ends with EU absurdities like that Google search results must follow EU regulations in terms of what must be returned by the algorithm.
US has good chance now, Trump is slowly breaking the old structures and no matter what the mainstream media says about him, he and his team understand what the good old liberty is. He might not fix everything but I'm pretty sure that in few years everyone who is not totally blinded against him will see that freedom really fought back. Yeah, he is not Ron Paul, but it's better to have elected Trump in White House than R. Paul outside it (a bird in the hand is worth two in the bush).