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It seems in depth enough I bet lots of people just mock up character designs or imagery for other projects (comics or illustrations for rpg character bios, etc.) without ever ordering figurines!

Possible. I think they should offer both a painting option and a commercial use license and download OBJ function. Long as it was kept at a low cost, it would help with pirating but also allow creators to build and sell characters or use in productions and app games. Maybe allow other artists to add to their assets for a % of sales. Far as the mockup or overuse of taking images, they could be limited easily or offered as a monthly 5 bucks, make as many images as you want and use where ever. Especially if they added a card or bio building setup system for those wanting to pay for commercial license for their game development or a small monthly fee for the ability to use the system for comm or private use. This is a wicked and well done app, would love to see a lot more down the road.