Being awake MENTALLY means being aware that one is immersed in propaganda and surrounded with people and organizations trying to steer your thoughts.
Being awake MORALLY means being unselfish, defined as being "wholesomely connected" with other people, with the Earth, and with Higher Power. (The last means that you have some concept of a larger thing of which you are a part and within which you have a purpose and duty.)
Being awake both MENTALLY and MORALLY means that you are truly alive rather than merely existing, that you are animated by love.