Gagapay: DIY Solutions for Affiliate, Loyalty and Bounty Programs via NEO Smart Contracts
One of the top reasons that new businesses fail is because they cannot acquire a customer base. Customer acquisition is an area that is often ignored, yet one of the most vital elements for a successful business. Why do so many companies fail if the answer is so clear? Simply put: Customer Acquisition is expensive.
According to Entrepreneur's website, the cost of customer acquisition is the total money spent on marketing and advertising. Companies, such a Priceline.com spends $7.00 per customer they acquire, while Sprint spends a staggering $315 on average per customer.*
While companies like Sprint and Priceline can afford these expenses, the average new small business owner cannot. In fact, most small businesses are already short on capital and marketing is usually the first area that loses some or all of its planned budgeting. **
Affiliate and Referral programs have proven to be highly successful, but even these can cost tens-of-thousands of dollars to start and can take 9 months before any return is realized.***
Customer Loyalty programs are also an essential marketing tool for industries that have high customer counts. the average American household is a member of 14 different loyalty programs on average. Again, while it is a well-known fact that it is beneficial, it becomes a financial issue for the new business owner. The costs involved are unattainable in most situations.
The Solution is Gagapay
The Gagapay Network has a clever solution that seeks to solve these issues. They intend to do this using a distributed ledger or, Blockchain, and NEO Smart Contracts to give business owners a DIY tool that will allow them to easily set-up and manage Affiliate Programs, Referral Programs, Loyalty Programs and even Bounty programs if needed.
By utilizing this approach, businesses can cut costs by over 90%, while not having to have extensive knowledge of programming or affiliate/loyalty marketing structuring. The smart contracts will be set-up in a way that makes it as simple as answering a few questions, inputting some variables (amount to offer, promotional values, etc...) and then executing the smart-contract on Gagapay's Network ****
Gagapay Roadmap
The DIY tools will feature a Simple to use and very user-friendly Drag and Drop interface along with ready made templates. Only One membership will be needed to handle all of your marketing campaign needs. The utilization of smart contracts will allow for secure and reliable transactions that are fully transparent and execute things such as rewards payout automatically. The platform will support both blockchain driven businesses, as well as non-industry businesses.
GTA Token
Gagapay is launching a digital asset, or token, alongside their SaaS platform for customer acquisition. The token, GTA will seamlessly integrate with the platform, allowing users to utilize the token as a payment instrument, as well. Gagapay is currently offering GTA as an ICO and they are in the Crowdfunding stage. Investing now will yeild you a 30% bonus until the soft cap of 1 million (USD) is raised. As of the time of this writing, they have already raised over $650,000 (USD) with 52 days left.
Gagapay is providing a solution to what has been an ongoing issue for years. The team is dedicated to providing this solution so that less businesses fail and people who aspire to own their own business can finally have a chance to succeed. The team behind The Gagapay Network is always available to answer questions, listen to suggestions and address concerns. You can reach out to them through their website and they also have a Facebook page, Twitter page, Telegram and each team member has a Linked-in profile. This ensures that you can easily contact them and get the info you need at any time.
In a day and age where ICOs are plentiful and the blockchain industry is still in its infancy, it is great to finally see a team that is focused on the little guy instead of the large corporations.
Sources:
* Entrepeneur.com, "How Much Did That New Customer Cost You?", 2018. Web.
https://www.entrepreneur.com/article/225415
** Post Affiliate Pro Affiliate Program Start Up Costs, 2018. Web
https://www.postaffiliatepro.com/learning-center/affiliate-program-start-up-costs/
*** Inc.com How to Start a Customer Rewards Program, 2018. Web
https://www.inc.com/guides/2010/08/how-to-start-a-customer-rewards-program.html
**** GagaPay White Paper , 2018. Web
https://drive.google.com/file/d/1db_Wvj7Hh2wh8vRiI2n6JTCzMIsOvCLS/view
Congratulations @btcworker! You have received a personal award!
Click on the badge to view your Board of Honor.
Congratulations @btcworker! You received a personal award!
You can view your badges on your Steem Board and compare to others on the Steem Ranking
Do not miss the last post from @steemitboard:
Vote for @Steemitboard as a witness to get one more award and increased upvotes!