Today I’m going to be looking at a new decentralised and Incentive rewarding Social Networking platform called The TTC Protocol.
First off, I must confess to being a bit of an addict on Social Media, whether that’s Facebook, Twitter or Instagram. I can’t say I’m proud of this but simply put, I spend too much time a day across these channels with no reward.
You see, the way in which these platforms work is in a very centralised manner. What that means is the user can access and use the platform free of charge but in return they will see adverts published across these platforms.
The TTC Protocol takes a different approach to Social Networking, it’s created a decentralised platform to form the Next Generation of Social Media. This is a brand new social experience which will give the end user a rewarding and dynamic experience with the use of token-incentives.
The TTC Protocol will be based on blockchain cryptocurrency, they will reward users with a token incentive called TTC, you will earn these by participating on the platform by generating, distributing, and interacting with other users and their content.
The TTC platform is user driven and as the platform grows, the TTC Protocol becomes of higher worth, as the value rises, the commercial price of the TTC token increases.
All sounds pretty cool so far right?
The TTC Protocol will look to build up a network of decentralized applications (DApps), the first of which to launch on the protocol will be called ‘tataUFO’.
tataUFO is a social network service which has more than 10 million total users, it’s aim is to deliver decentralised content and reward it’s users through the above blockchain based token incentive scheme.
Why is this needed?
Social Media was originally adapted by those with an interest to technology, over recent years it’s growth has been exponential and now ‘every man and his dog’ are accessing social media daily. People love to share their stories of life and a social platform is an ideal way to do it. Businesses are now very prevalent on social media, advertising and supporting their user base.
The problem is that likes of Facebook are centralised in it’s architecture, you’re limited by their decision and changes and content creation is often masked by those that pay to advertise.
tataUFO, a decentralised platform is like a breath of fresh air for it’s users, it’s clear and transparent, open-minded in it’s approach and is a social media platform that gives incentives to its user base rather than the platform itself.
Here is an explanation and diagram from the TTC Protocol whitepaper;
“over content distribution. It is the platform that benefits from advertising. In a decentralised system, users decide which content is worth seeing, and the benefit goes directly to users.”
There will be a few key ways in which users can earn the TTC tokens whilst interacting on the tataUFO platform;
Promotional Campaigns
Think of this a bit like a bounty task. An advertiser will setup a campaign and ask the users to follow the instructions set by the campaign to generate targeted content. The user will be rewarded for following the set tasks based upon how much engagement the task generated for that specific user. The more creative and better work you can do, the more you will likely be rewarded.
Display Advertisements
This is a very simple mechanism; a user will have the choice to watch an advert or not and if the user decides to watch the advert then they will be rewarded directly with a set number of tokens.
Customer Surveys
An advertiser on the platform will select a group of users, if the user decided to participate in the survey then those users who do so, will be rewarded directly with a set number of tokens.
TTC Video
Below is an overview video from TTC
Summary
As a social media advocate, I’m excited to break free of a centralised world and see where a decentralised platform can take me. To be in charge of what I see and how I interact is intriguing, to put it plain and simple, I’m ready for a next generation social media platform … I’m excited for the TTC Protocol and it’s future.
Follow TTC Protocol
Whitepaper: https://d1u6eqogwsdivn.cloudfront.net/whitepaper/TTC_Whitepaper_EN.pdf
Website: https://www.ttc.eco/
Twitter: http://www.twitter.com/ttceco
Medium blog: https://medium.com/ttc-official-blog
Facebook Page: http://www.facebook.com/ttceco
it still sounds too good to be true to me. To get tokens for liking posts or writing comments. If that really works, my girlfriend will soon be very rich :-)
haha, a great opportunity to start making money why you use social media. social net will no longer be an avenue for wasting time instead it will be for making money. great
More active users will get more rewards. I think people will stay online all the time :)
It's a great idea, but it also makes you wonder what will be the demand creation for them i mean i'm sure they have planned the loop of usage, but i always worry about that part
People literally post about everything to do with their lives on social media, case in point: Facebook, with being paid to do so I dont think people will need an excuse to create tonnes of content lol
You're right, people really write everything in there. And when they get paid for it, they write more. i don't know if that is really good
That is true actually, I doubt all posting will be rewarded it will be good quality content that will receive payments.
Oh yeah, TTC idea is so attractive. What we will get eventually will possibly revolutionize the principles of web earnings. Can't wait to see this.
the beautiful about it is that you don't need a special skill set to start earning
It will be a good way of earning tokens too instead of laying about the Internet and passing away time.
Yep and will give a great new source of revenue to the people doing entertainment on the net that are so beholden to the big companies currently
It’s pretty amazing what TTC is offering, getting paid for just making quality post.
The social niche is a financially buoyant one and owners of social platforms are reaping all the profits without opening any window for the community, the community are the true contributors that lead to the buoyant nature of the various social platforms
You are a very lucky boyfriend.. If this works, there would be a lot of happy people.
Haha, lots of people will get rich as well. This will motivate users to be more creative.
People who like to stay online on social media and also those who don't have regular jobs will like this platform.
It is finally a good excuse for spending so long on social media platforms :D
It is a real pain having the social networks owned by a single entity; for one is that the data is closed and god knows what goes behind the screens.
We all know, what goes. Big companies just buy it for their own needs. Yes, this can be good for all eventually, if it's used for some analytics work, but more often we just get more relevant advertisements and so on.
Lol, you're right, its not nice having such situated in a centralized platform, that's one pretty major disadvantage, as oppose to a decentralized one like TTC Protocol
It's a nice article. And thanks for the attaching overview video in this article. I hope we will see more interesting and useful articles in future.
I believe we will because the team seem not to be relenting in their drive.
TTC is in spotlight now, because of multiple reason. They are doing good marketing and best part is they bought Alive company which has 22 million users
Ya the video was a nice touch, these kind of videos are sometimes beter than the article but the combo was a really good deal.
yes, this is very good article and I am also expecting more such article.
I love that this rewards the users and not solely the platform for their content.
Ya man at least now we get piece of the cake. It is interesting how the blockchain makes this happen. Also I think it will be sometime until we start seeing large adoption.
It's giving value back to its users for the value they have add to the platform.
Very good writing and grammar, it makes me want to learn more about their project.
Exactly, lot of the good points are in this project which is missing from previous ICOs.
Yep they are really taking the time and effort to set themselves aside from some of the random ICO's we have seen pop up recently and disappear, these guys mean business it seems
Yeah the details shared by the writer is very compelling.