Agreed....this WILL be huge! :-) My Ethereum comment more related to the fact that, whilst Ethereum has become the go-to platform for launching an ICO, I think this out-of-the-box content-focused facility now offered by Steem will make it a huge and very popular pole of attraction for content-focused ICOs. And given the facility with which a content ICO can then be implemented, I think they may just become the driving force within ICOs generally. Or at least that's what I'm hoping!
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