We just published an updated version of the white paper that describes the token distribution I mentioned in my previous comment. Rather than doing an ICO, we think we will "pre-mine" a small pool of coins for the Cheddur team to establish initial influence on the platform. From there, rewards will be distributed out to the public via the Rewards Pool (for high-quality content, with the help of our voting) and the Bounty Program (for completing valuable actions).
We anticipate that after the first year of operation, influence on the platform by the Cheddur community will supercede the influence on the platform by the Cheddur team. This sounds like the right amount of time for us to vote and funnel CHDR tokens into the hands of a large enough set of valuable community members.
To accommodate this new design, we also reduced the starting supply of tokens from 100M --> 5M, and ramped up the inflation schedule from 4% starting with 0.5% annual decline, to 20% starting with 2% annual decline.
Would love to get your thoughts on this!