To get the mass moved away from what they know; Small steps are required. Crypto Currencies as they are now implemented, are just too big a step to take in 1 go! Even in decades when crypto currencies are not changing, I do not believe the mass will ever use them. Therefore, the only way to move from bank dominated currencies into decentralised virtual currencies is by taking the required small steps. Step 1 = get the mass used to a currency that is 1) 100% stable to their major fiat currency 2) super simple user experience 3) well integrated with current payment systems including in-store POS with the new element to the user that the currency is decentralised, not controlled by the current financial institutions (maybe don't tell the mass that it is decentralised, they don't need to know, at least it may not be the marketing slogan).
Or maybe even skip the freedom part. Sell SBD as a global (non-geo-located) currency to the user/consumer. Start with alliances with global services like Uber, AirBNB and others, maybe including an in-build point system for loyalty, then it can be sold as a loyalty point system, a global currency, or a hybrid, loyalty + currency.
To get the mass moved away from what they know; Small steps are required. Crypto Currencies as they are now implemented, are just too big a step to take in 1 go! Even in decades when crypto currencies are not changing, I do not believe the mass will ever use them. Therefore, the only way to move from bank dominated currencies into decentralised virtual currencies is by taking the required small steps. Step 1 = get the mass used to a currency that is 1) 100% stable to their major fiat currency 2) super simple user experience 3) well integrated with current payment systems including in-store POS with the new element to the user that the currency is decentralised, not controlled by the current financial institutions (maybe don't tell the mass that it is decentralised, they don't need to know, at least it may not be the marketing slogan).
Hehe, good points. Sell it as "freedom currency" if "decentralized" is too confusing ;)
Possible indeed :) SBD = Freedom Money
Or maybe even skip the freedom part. Sell SBD as a global (non-geo-located) currency to the user/consumer. Start with alliances with global services like Uber, AirBNB and others, maybe including an in-build point system for loyalty, then it can be sold as a loyalty point system, a global currency, or a hybrid, loyalty + currency.