The Gese platform will help shoppers find quality merchandise on store shelves, in pubs and restaurants. The essence of the Gese platform is the idea of instant access to information about the authenticity and taste of the product, which clients will buy here and now. To apply this concept, Gese created a worldwide database of facts and opinions about all alcoholic beverages.
Gese will solve the problems that often occur in the alcohol market today;
1 Manufacturers lose money due to the distribution of counterfeit products.
2 Brands can not effectively promote their goods due to legislative limitations and low efficiency of existing tools.
3 Local vendors have trouble finding new customers.
4 Manufacturers of alcoholic handicrafts can not attract investment for the execution of their projects.
5 Consumers are faced with the problem of choosing quality alcohol at a convenient and affordable location.
These five issues can be solved with the services that Gese offers, thus creating effectiveness for users and producers in the alcohol market. Gese's service is to create a worldwide database of facts and opinions on all alcoholic beverages;
- Authentication service of goods. An NFC label attached to each bottle is used to find information about a specific drink. Now users just put their smartphone on the bottle to get all the information about the item and verify its authenticity. No need to shoot a product label or enter its name using the keyboard - the NFC tag and the Gese app will automatically do all the work necessary to identify the goods.
- Service assessment system and reviews. In addition to confirming the product's authenticity, the buyer receives a complete range of its reviews left by other system members. It is believed that pier product experience often affects people's ultimate purchasing decisions.
- Information Services on the availability and price of alcohol. Thanks to geolocation, users can search and compare prices for alcoholic beverages at nearby stores. If the buyer is unsure of which beverage he chooses, he can switch to the default assistant: artificial intelligence will analyze user preferences and recommend the most appropriate beverage from a wide database.
- Social platform with reward payments for activity. This platform is a social platform where users can share their opinions about products, publish posts on their own blogs, and comment on other participants' entries. For any activity in the system, including scanning of NFC tags when selecting drinks, users are rewarded with cryptocurrency.
- Accounting for the interests of all market participants. The Gese platform is set up not only for the needs of users, but also the interests of advertisers, alcohol producers, and local businessmen. Gese is the ideal platform for promoting alcohol products among target audiences. Advertisers can use various tools to promote their products and interact with users of the system:
• Priority product placement in the recommendations list.
• Publication and promotion of posts on blogs.
• Placement of data on the availability and price of alcoholic beverages at local shops, bars and restaurants.
For manufacturers, it is possible to use NFC-tags to verify the authenticity of their products provides significant marketing benefits. Brands that place labels on their bottles automatically gain a competitive edge.
Conclusion
Gese is a community that brings together all participants of the alcohol market:
1 consumers who want to ensure the quality of goods purchased;
3 manufacturers who want to receive direct access to the target audience.
2 local businesses looking to use platforms for project promotion and financing.
• Gese is a blockchain that tracks every bottle from the manufacturer to the buyer's hand. This non-hacked technology now contains information about the world's most copied product.
• Gese is a scoring and rating system with the fastest and easiest access to content on the market. One does not need to scan the label: NFC tags embedded in each bottle will provide complete information about the product.
• Gese is a personal assistant with artificial intelligence. This is a powerful data analysis system that selects recommendations for users and effective marketing tools that provide reliable statistical data for alcoholic beverage brands.
Gese official channel
Website | http://gese.io/
Whitepaper | https://drive.google.com/file/d/1AZTWSnpttM6c2MmjfHXyAPbftly4-Ke5/view
Telegram | https://t.me/joinchat/BNnF0VKyBH-YJF1cRMCXFg
Linkedin | https://www.linkedin.com/company/gese-official/
Facebook | https://www.facebook.com/gese.io/
Twitter | https://twitter.com/gese_io
My Bitcointalk link | https://bitcointalk.org/index.php?action=profile;u=1959559
In the alcohol market manufacturers and consumers are facing a lot of problems. So, the Gese platform helps in reducing the gap by providing instant access to information about the authenticity and taste of the product.