Google banning will only impact the short term. The reality is that the assets that will be successful will market themselves by word of mouth anyways. The traditional centralized industries will never support the new decentralized paradigm until it is too late for them.
Saw that there are some major players funding the Lightning Network project now as Jack Dorsey (Twitter & Square CEO), David Sacks (former PayPal COO), and the awesome Charlie Lee (Litecoin creator) have invested in Lightning Labs! Making a faster and scalable network will go a long way to making Bitcoin and others a viable and reliable payment processing asset.