The key to understanding the impact of recent Verge partnership with Pornhub might lie in the little known movie- Middle Men. A movie set in 1995 about how Christopher Mallick (played by Luke Wilson) helped the porn industry in the early days of internet to accept credit cards and made a ton of money from their subscribers. In his In interview with Business Insider Christopher said that “(pornographers) had two jobs: taking pictures, and collecting cash. It turned out that they were really good at one of those things, and really bad at the other.”Hence he saw a business opportunity in the payment space.
A Hidden Giant
According to various sources, the porn industry is worth about $97 Billion, churns out about 13,000 movies annually at an annual profit of $15 Billion. The porn industry makes more money than Major League Baseball, The NFL and The NBA combined. Pornhub the industry leader claimed 25 Billion visits, 4 Million video uploads and 3.7 Petabytes of data transferred (that is enough data to fill the memory of every iPhone currently in use around the world) on their website in 2017.
Source: Pornhub Insights
What is Verge
Verge is a privacy by choice cryptocurrency. With the Wraith Protocol, user can switch between private and public transactions. Optional stealth addressing keeps transactions hidden and not linked to your public address while public transactions are linked to your public address and are publicly viewable via the blockchain explorer. According to Verge website it uses Tor IP Obfuscation and I2P tunneling to anonymize data over the network.
Why Community Matters
I believe that community matters so much in every crypto project. It is the community that drives adoption and spreads the word about a particular project, and there is no better community for Verge to tap into than the Pornhub enormous community. Majority of porn consumers always prefer anonymous subscription since they don’t want their porn subscription to show on their credit card statements. Thus the Pornhub community might be the right community to drive mass adoption of Verge viz-a-viz cryptocurrency.