So, you’re seeing too many of those how to and list headlines, and want to try something different?
Let’s move beyond those common headlines and bring some new life with these top 10 headline formulas that work…
Top 10 Headline Formulas That Work
All the below headlines are fill-in-the-blanks but are proven to work. I am giving you permission to steal these for yourself…
#1. Who Else Wants “blank”?
This is classic social proof that focuses on desire. While overused within network marketing, it’s still highly effective for other niches.
- Who Else Wants a Slick WordPress Theme?
- Who Else Wants More Targeted Traffic?
- Who Else Wants Free Traffic?
#2. The Secret of “blank”
You may see this being used quite often, only because it works. Combine knowledge with a benefit for maximum impact.
- The Secret of Successful Blogging
- The Secret of YouTube Marketing
- The Secret of Making More Sales Online
#3. Here is a Method That is Helping “blank” To “blank”
Simply identify with your target audience the benefit you can provide them, then fill in the blanks.
- Here is a Method That is Helping Bloggers Write Better Blog Posts
- Here is a Method That is Helping Online Marketers Drive More Targeted Traffic
- Here is a Method That is Helping Homeowners Save Hundreds on Insurance
#4. Little Known Ways to “blank”
A more interesting (and less common) way to accomplish the same thing as “The Secret of…” headline.
- Little Known Ways to Lose Weight Safely
- Little Known Ways to Rank Content in Google
- Little Known Ways to Save Money For Your Home
#5. Get Rid of “problem” Once and For All
Another classic that identifies either a pain point, or an unfulfilled desire that other readers want to achieve.
- Get Rid of Your Acne Once and For All
- Get Rid of That Annoying Carpet Stain Once and For All
- Get Rid of That Bad Smell Once and For All
#6. Here’s a Quick Way to “solve a problem”
People love quick and easy, so use this headline to provide the solution.
- Here’s a Quick Way to Get Over That Cold
- Here’s a Quick Way to Backup Your Website
- Here’s a Quick Way to Drive Traffic
#7. Now You Can “desirable outcome” “great benefit”
This is that “have your cake and eat it too” type of headline – and who doesn’t like that?
- Now You Can Quit Your Job and Live The Laptop Lifestyle
- Now You Can Meet Your Dream Girl Online Without Spending a Dime
- Now You Can Own a Mac Pro and Still Run Windows
#8. “do something” Like “world-class example”
Michael Jordan crushed it with the “Be Like Mike” campaign back in the 90’s.
- Blog Like Gary Vaynerchuk
- Cook Like Jamie Oliver
- Play Guitar Like Jimi Hendrix
#9. Have a “or” Build a “blank” You Can Be Proud Of
This appeals to vanity, dissatisfaction, or shame. Enough said.
- Build a Blog You Can Be Proud Of
- Have a Body You Can Be Proud Of
- Build a Email List You Can Be Proud Of
#10. What Everybody Ought to Know About “blank”?
I’ve left the best to last. This builds curiosity, and it almost acts as a challenge for whoever is reading it to find out if there missing anything.
- What Everybody Ought to Know About Blogging
- What Everybody Ought to Know About Building a Email List
- What Everybody Ought to Know About Writing Great Headlines
So, there you have it… the top 10 headline formulas that work. I hope this helps and be sure to save these in a subject line swipe file to deploy them when you need them next.
You rock,
Carl Davies
P.S. Feel free to leave a comment and share if you get value.
Original work from https://www.carldavies.net/top-10-headline-formulas-that-work/
Thanks for the great tips for headlines! And it's even better as you have given actual examples...
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