The more Steempower you have, the more you will receive - also more in relativity. Ned and Dan, the founders of Steemit, had made many incentives to urge the steemer to get Steempower. That made Steem such a smart cryptocurrency.
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Yeah, but this is not sustainable.
Think of the Steempower as a fundament of the Tower of Steem. The more SteemPower there is, the more Steem can be circulating in the economy as a widely used cryptocurrency.