I'm excited to see this! As an author, I've been following the development of Steemhouse Publishing with interest. After being on the blockchain for over 1.5 years, my observation is that there's a lack of focus for writers on Steemit.com as a whole, where fiction and non-fiction can easily get lost in the mix of other posts, many of which can turn off professional writers looking at the blockchain. I'm not arguing the value of different kinds of posts (everything is subjective), but to a professional writer, or literary agent, or publisher, there is an overwhelming amount of noise on the blockchain that deters that particular market from choosing to engage. And it's a HUGE market.
I'd love to see the Steemhouse front end create a blockchain-based culture that appeals to writers, and the publishing house create an opportunity for authors to access community support and real-world marketing in an industry that is both massive and difficult to navigate as an individual. There is an enormous demand for a publishing company that values writers and helps them succeed. I hope Steemhouse receives this delegation and uses it to bring the Steem blockchain to the world of mainstream publishing.
@katrina-ariel, you expressed this quite well. We definitely see the issues you've described, just as you described them. We hope we can turn those issues into opportunities, though, and forge a new path for publishing through this maze of technology. You are correct: this is a huge market we're trying to target. And serious readers are discerning. They need to trust that when they log on, download, or open the cover they are going to find quality material waiting for them, or they will quickly move on to other sources. One thing is sure--it will be a marathon and not a sprint. It will take years to build credibility in the mainstream. But we're prepared to invest that kind of time and truly hope that the Steem blockchain is where it will all happen.