One of the common questions that everyone in the Online world is facing with is when to post certain content? Content can be of different type as well as the audience on each platform. Like the mind, each and every has its own way of functioning.
Every Social Media platform has its own audience, different publishing style, and its ''special time'' for postings. That ''special time'' can vary depending on the type of content and audience who is present on the platform. Audience chooses when to access, review and share their activity. Social Networks are no longer just websites. They are intuitive, smart and forthcoming. They present you the content based on your activities, likes, follows, tweets, shares and posts. Because of their intelligence, we should carefully choose the time and day for posting and publishing. Let's focus on that in the next few paragraphs and cover the most popular Social Networking sites.
Facebook - Posting and publishing on Facebook has literally no limits. You can post from simple texts, notes, videos, images, links, quizzes, etc. But, the time is of the essence. Many professionals dealing with Social Media have different approaches and different views regarding this question. According to my experience and few others, the best time to post on Facebook is between 13h - 16h, and 18h - 22h. This is the time when people are either on a break, lunch, or getting back home from work. While doing that, they want to stay in the loop and scroll through the updates of their friends and networks. But what about the day? The best day is beginning of the working week. Not Monday, but Tuesday is the best. Be careful not to SPAM too much. Choose between 1 - 2 posts that you will publish in one day.
Twitter - Twitter is fast, and you can not write more than 140 characters. So keep it short. But there are other formats you can publish, like Photo or interesting Video, that will say more than text. With a little help of trending # hashtags you can get noticed. Twitter is excellent tool for Live feeds and News updates. If you have something important to say use Twitter. It is simple and straight to the point. The best time to post on Twitter is between 13h - 15h, and one of the best days for posting is Tuesday. But do not limit yourself only on this day. You can post on others as well, but keep the important things for Tuesday. When it comes to number of posts, a number 5 is the best one.
Instagram - Instagram is among the youngest of Social Networks that has taken the entire world rapidly. It is a Social Network that only focuses on posting and sharing of images. Until couple of months ago they were limiting its users on the picture format, but fortunately they have removed that limitation. Now you can ''square'' your image, or simply publish it as it is. Instagram is the only network that almost has no limitations when it comes to publishing your posts. People are constantly active, and constantly seeking for new content from around the world, thanks to the #. But you can improve likes by posting between 12h - 16h, and again from 19h - 23h. Even if you post after midnight don't worry, your post will be seen. With the right # every message will be delivered to the right audience. Just make sure not to use more than 11 different #hashtags and keep it between 1 - 3 posts per day.
If it is too much to keep track of the time and day for your posts, you can try one of the tools like Buffer or Hootsuite that will help you in scheduling your posts.
Give this methodology a try and tell me your experience. Each feedback is valuable and will help in the future to better understand the Social Media behaviour and dynamics.
How about here on steemit , when is the best time to post?
Steemit is a still young social network. People are still exploring. But I am sure we will get that info in couple of months and after Steemit gain more active users.