What is needed is not yet another disconnected introduction post but rather a comprehensive team page on an informative web site. Top five steps for almost any crypto investor is to attempt to investigate the team behind the blockchain/token. For Steem this process results in reaching a dead end and then said investor likely moves on.
That this still hasn't been done two and a half years in is mind boggling, but how about getting it done before three years.
Why is that @smooth? Why are there no back numbers? Names and Faces?
I can't answer that, I don't work for Steemit and I'm not part of the developer team in any manner (though I do occasionally make comments, usually ignored, on github issue trackers and PRs).